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We are all about empowering modern women to embrace their independence and express their unique personalities.

Let's celebrate strength and uniqueness in all forms, whether you're pushing limits at the gym, exploring the great outdoors, or conquering everyday challenges.

Join us in honoring the diverse journeys and incredible spirit of our Firm abs family!

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Share your #MoveWithFirmabs moment for a chance to be featured on website, social media channels, get free outfits sponsor and more.

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First to Lead

Our signature Cargo style leads the way and sets the trend. We were the first to design fitness leggings with pockets.